Why is Quibi holding $1.75 billion doomed to fail fast?
A product, a collection of astronomical amount of financing, enjoy the reputation of the industry sector of the founding team, first-class products and content production team and so on various Dolly good factor, its fate will be? Quibi, a streaming short video platform, gave an atypical answer to this question, which is "quick death." In April of this year, Quibi was officially launched in the much-anticipated manner, and raised nearly US$1.75 billion before it went online. But Quibi, who was born with a golden spoon, failed to achieve the goal of rapid growth. After only 6 months of survival, it officially announced the shutdown of the service on October 21, selling technology and produced content. Quibi's sudden death shocked the European and American content media circles, and there were many reports in China. But in fact, its failure is not without trace. This issue of Quanmeipai (ID: quanmeipai) counts the 6-month history of Quibi from its birth to its demi